Yellow is the brightest color of the spectrum and is associated with sunshine, sunflowers, canaries, and bees.
Yellow is a cheerful color that conveys youthful, fresh energy. It is the color of optimism and is associated with hope and creativity.
Yellow is holds significance in many cultures:
- In Brazil, yellow symbolizes intellect, communication, but also wealth. Locals wear yellow/gold during New Year’s Eve to attract money in the new year to come.
- In India, yellow means good fortune for merchants.
- In Japan, yellow represents courage.
- In Islam, yellow is the color of wisdom.
- In Egypt, yellow conveys happiness but also mourning.
- In Mexico, yellow is also a color of mourning.
- In Russia, yellow is used to describe the sensationalist press.
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"We find from experience that yellow excites a warm and agreeable impression...The eye is gladdened, the heart expanded and cheered, a glow seems at once to breathe toward us." ~ Johann Wolfgang Von Goethe
Bloom and bumblebee
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